BUFFALO GROVE, IL (January 2020) – Sharmaine’s Salon & Day Spa in Clearwater, FL owned by Lori Fudens and Sharmaine Giorgio recently was named to the SALON TODAY 200 by SALON TODAY, the leading business media for salon and spa owners.
The magazine’s 23nd annual SALON TODAY 200 issue profiled the selected salons in its January/February 2020 edition. The 200 salons were honored for their best business practices from applications submitted by the SALON TODAY audience, who represent the 20,000 top-producing salons and spas in the country.
The magazine honored applicants in 11 different best practice categories, including, Compensation & Benefits, Customer Service, Employee Education, Philanthropy, Profit Center, Retail & Merchandising, Retention & Referral Programs, Salon Culture, Salon Leadership, Technology and Growth.
“Our editors recognize that strong business leadership requires the mastery of a number of different best business practices,” said Stacey Soble, editor-in-chief of SALON TODAY. “The salons named to the SALON TODAY 200 for 2020 not only proved they excel in one or more of these areas, they also have created rewarding environments for their staff members and standout experiences for their clients. Their willingness to share their success offers our audience important business benchmarks and inspirational business-building ideas.”
For a salon to be named to the SALON TODAY 200, it had to meet the following criteria: 1) The salon or spa opened on or before January 1, 2017. 2) The salon is a provider of professional salon services including one, or more, of the following: hair care, nail care, skin care, body care or spa treatments; 3) The salon or spa generated annual service and product sales revenues of at least $250,000 per year since 2017; 4) The owner provided statistical information about his or her business and completed at least one of the Best Practice category essay sections; and 5) The applicant submitted documentation to verify financials if he or she competed in the growth category.
In the commemorative January/February 2020 issue, SALON TODAY profiled 200 individual salons, although these salons could be honored in more than one category. The 2020 SALON TODAY 200 honored 100 salons in Growth; 16 salons in Compensation & Benefits; 24 salons in Customer Service; 32 salons in Employee Education; 27 salons in Philanthropy; 18 salons in Profit Center; 22 salons Retail & Merchandising; 36 salons in Retention & Referral Programs; 21 salons in Salon Culture; and 41 salons in Technology.
Salon Today is a division of Modern Salon Media, which is owned by Bobit Business Media in Torrance, California.